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Communications

Department Contact Information Element

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The mission of the Communications Department is to facilitate effective and powerful communication practices that build trust and support for Twin Rivers schools. The major components of our annual plan are listed below. We welcome your feedback and story submissions any time at communications@twinriversusd.org

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School Site Engagement & Promotion

  • School fact sheets and brochure development
  • Event planning advice/assistance
  • Event photography and videography
  • Back to School, first day, performances, Open House, Graduations
  • Slide shows posted to web sites
  • Yearbook candid photos
  • Marketing videos - high schools, AVID, CTE, etc.

Media Relations

  • Advisories
  • Stories for community papers/web news
  • Response to media inquiries
  • Press conference/media event coordination

Community Relations & Engagement

  • 3rd party flyer approval - posted on sub-page of Communications
  • Charity drive marketing and support
  • Business partner development
  • Parent and community event facilitation and support

Soliciting Feedback

  • Customer service surveys
  • Employee satisfaction surveys
  • Automated phone surveys

Recognition Activities

  • Annual Board Recognition Reception
  • Classified School Employees of the Year Program
  • Retirement Recognition Dinner
  • Teachers of the Year Program
  • TR Top Scholar

Electronic Messaging

  • Video Stories and Slideshows
  • District Office Digital Screens
  • Board Meeting Slideshow
  • TR (staff electronic newsletter)
  • District web site (Content and training)
  • Social Media (Facebook, Twitter, LinkedIn, Instagram, YouTube)

Print Materials

  • Community Report (Bi-annual)
  • Emergency Cards (Annual)
  • Student and Family Handbook (Annual)
  • Ongoing event or issue fliers and fact sheets
  • We Are TR! (quarterly newspaper)

District Emergency Planning & Activities

  • Review district crisis communication plan annually
  • Respond to and manage media contacts
  • School Site Emergency Support        
  • Create letters and call scripts for families and staff as needed
  • Create discussion points for staff as needed
  • Send out automated calls as needed

Automated System Call Management

  • Annual updates
  • Ongoing support and training
  • Contract negotiations  

Department Support

  • Fact sheets and letter creation and review
  • Discussion points
  • PowerPoint creation and design
  • Event marketing and planning
  • Mini-campaigns supporting district and site initiatives and issues

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Teachers of the Year

Twin Rivers Unified School District is pleased to participate in the Teacher of the Year (TOY) program through the Sacramento County Office of Education. 

This program highlights educational innovation, student learning and the rewards of teaching. The Teacher of the Year process pays tribute to our teaching force, the complexity of challenges that confront our schools and the need to promote collaboration and teamwork to meet those challenges.

Anyone may submit a nomination form - staff members, students, families and community members as well as the teachers themselves. The nomination process for the 2019-2020 school year will open in fall 2018.

The Teacher of the Year process and forms are available on this page, including timeline and forms. Should you have any questions regarding this program, please contact the Communications Department at communications@twinriversusd.org.

Classified Employees of the Year

We are pleased to participate in the Classified Employee of the Year program through the Sacramento County Office of Education and the California Department of Education.  

This program pays tribute to the tireless efforts of our outstanding classified school employees. They are vital staff members who play key roles in creating an environment that promotes student achievement, safety and health.

Please contact the Communications Office at communications@twinriversusd.org to serve on the CEY interview panel or if you need additional information.

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This fully hosted, web‐based system allows Twin Rivers teachers to choose from over 1,000 messages and send calls to parents in more than 20 different languages - with just a few clicks of the mouse.
 
Click HERE to log in. 
 

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